This is what happens when you mix chocolate with pumpkin spice.
Preheat your oven to 350 degrees, and grease or line a bread pan.
In a large bowl, mix together the entire box of spice cake mix and the pumpkin puree until well incorporated.
Fold in one or more cups of chocolate chips to the batter, and then pour it into your greased pan. Top with more chocolate chips, and bake at 350 degrees for 50-60 minutes, or until a toothpick comes out clean.